Katzenstreu Verpackung Options for Retail Brands

Verpackung is one of the most important decisions for a retail cat litter brand. This guide covers the five standard formats, artwork requirements, MOQ, and lead time.

1. The Five Standard Formats

Format	Size	MOQ	Best For
Stand-up Pouch	5L	5,000 pcs	Premium retail
Stand-up Pouch	6L	4,000 pcs	Larger scoop size
Stand-up Pouch	10L	3,000 pcs	Most popular retail
Woven Bag	20L	1,000 pcs	Distributor, warehouse club
Kraft Paper Bag	25kg	500 pcs	Eco-positioned retail, bulk wholesale
Bulk Jumbo Bag	1 ton	10 bags	Industrial refillers

2. Material Options

• Stand-up pouches: PET / PE / BOPP / aluminium foil. Multi-layer for moisture and odour barrier.
• Woven bags: PP woven with BOPP lamination for print quality.
• Kraft paper bags: Multi-ply kraft with PE liner. Compostable options available.
• Bulk jumbo bags: Woven polypropylene. 1 ton capacity with 4 lifting loops.

3. Print Finish Options

• Matte: Subtle, premium feel. Good for eco-positioned products.
• Gloss: Vibrant, shelf-catching. Most popular for mass-market retail.
• Soft-touch: Velvety, premium feel. Used for high-end retail.
• Metallic: Eye-catching, premium positioning.
• Spot UV: Selective gloss on logos or images. Premium detail.

4. Closure Options

• Zip-lock: Re-sealable. Most popular for retail pouches.
• Heat-seal: Single-use. Common for value-tier retail.
• Velcro: Re-sealable. Premium positioning.
• Fold-over top: Simple, low-cost. Common for kraft bags.
• Tin-tie: Re-sealable. Common for premium kraft.

5. Artwork Requirements

• File format: AI, PDF, CDR, or PSD. AI / PDF preferred.
• Resolution: 300 DPI minimum.
• Colour space: CMYK. Pantone codes for spot colours.
• Bleed: 3mm.
• Font: Embed all fonts in the file. Outline if possible.
• Multi-language: Provide artwork in all required languages. We support EN, ES, FR, DE, IT, PT, AR, JA, KO, ZH and more.

6. Customisation Options

• Handle: Die-cut handle, tape handle, plastic handle, no handle.
• Window: Transparent window to show the product (premium positioning).
• Resealable closure: Zip-lock, velcro, tin-tie.
• Hanging hole: Euro slot for retail peg display.
• Compostable: PLA-lined kraft, bio-based pouches (EN 13432 compliant).

7. Lieferzeit

Stage	Duration
Artwork design (in-house)	5–10 business days
Artwork design (your designer)	Variable
Revision rounds	3–5 business days per round
Mockup sample (digital)	1 day
Mockup sample (physical)	7 days
Plate / cylinder production	7–10 days
First production run	25 days
Repeat production	15–20 days

8. Cost Considerations

• Stand-up pouches (5L–10L): USD 0.15–0.40 per piece depending on material and print.
• Woven bags (20L): USD 0.30–0.60 per piece.
• Kraft paper bags (25kg): USD 0.50–1.20 per piece.
• Bulk jumbo bags (1 ton): USD 5–15 per bag.

Custom artwork is included in OEM orders. Custom packaging design has a separate fee if you do not have a designer.

9. Common Verpackung Mistakes

• Underestimating artwork time: Allow 10 business days for design + 2 revision rounds.
• Skipping mockup sample: Always produce a physical mockup before committing to production.
• Ignoring regional labelling rules: EU, US, Japan, and Australia have different requirements.
• Cheap material choice: A USD 0.05 per piece savings can cost you a retail listing if the packaging fails on shelf.

Key Takeaways

1. Five standard formats cover 90% of retail cat litter use cases.
2. Most popular retail format is 10L stand-up pouch. 3,000 pcs MOQ.
3. Artwork requires AI / PDF, 300 DPI, CMYK, 3mm bleed. Allow 10 business days.
4. Mockup sample before production is non-negotiable for retail brands.
5. Redhill provides in-house artwork design with mockup samples.